Facebook‘s CEO, Mark Zuckerberg has told investors that mobile and advertising experience are his company’s top priorities for 2012. He said that integrating online apps with Facebook is also a major objective. 27-year old Zuckerberg stated that there is need to improve Facebook’s mobile app and integrate it with other online apps so that a “transformative” advertising experience can be created.
Currently, Facebook is conducting a cross-country roadshow prior to launching its IPO through which it plans to raise around $10.6 billion.
- Facebook’s IPO already oversubscribed (africanleader.net)
- Facebook’s Zuckerberg says mobile first priority (news.yahoo.com)
- Facebook’s First Job, Post IPO? Fix Its Mobile App (mashable.com)